Streamlining Marketing Operations: A Case Study on HRSimplified’s Impact

In today’s fast-paced marketing landscape, delivering top-notch services to industry broadcasting giants requires impectable project management and precise time tracking. One such marketing firm, offering a plethora of services, faced these challenges head-on with HRSimplified.

Integrated HR and Project Management for Marketing Agencies

The Challenge: Navigating the Complexities of Modern Marketing Operations

In the dynamic world of marketing, coordinating a diverse team to deliver premium services to industry giants is no small feat. Our client, a renowned marketing firm, grappled with these very challenges daily.

  • Diverse Team: Graphic Designers, Web Designers, Copywriters, and Advertising Specialists.

  • Varied Work Environments: A mix of remote and office-bound professionals.

  • Multiple Projects: Handling several projects, sub-projects, and tasks simultaneously.

  • Budget Constraints: Tracking project completion against budgets based on team member salaries.

The firm’s success hinged on their ability to seamlessly manage these complexities. Ensuring timely and quality delivery was paramount, and the intricacies of managing various projects and tasks added to the challenge. Moreover, the need for precise time tracking and project management became evident as they aimed to maintain their reputation in the industry.


Agencies Outsourcing

A significant 85% of marketing agencies prefer outsourcing specialized tasks to manage workload and tap into expert skills.


High Employee Turnover

Around 70% of marketing agencies grapple with high employee turnover, emphasizing the need for robust HR practices and employee engagement.


Adopt Agile Methods

Over 60% of marketing agencies have adopted agile methodologies, highlighting the shift towards flexible and efficient project management.

“We transitioned to HRSimplified and it’s been a game-changer. Not only do we have a robust HR platform, but the integrated project management tools have revolutionized our delivery process. It’s truly a one-stop solution for our needs.”

Leave management
Senior Manager @ Anonymous Marketing Firm
Planning solutions for a Project

The Solution: A Comprehensive Approach to Marketing Operations

At the heart of their challenges lay the need for an integrated system. HRSimplified stepped in with a promise to transform their operations

  • Time & Attendance (T&A) Module: Simplified time tracking for both remote and in-office employees.

  • Project Management Module: Streamlined creation and assignment of projects and tasks

  • Billable Tasks: Automated distinction for accurate billing.

  • Enhanced Collaboration: Agile Scrum board for task updates and team comments.

With HRSimplified, the firm could now focus on what they do best: delivering top-notch marketing services. The integrated modules ensured that every team member, regardless of their role or location, was aligned with the firm’s objectives.

Delving Deeper: HRSimplified’s System Capabilities

HRSimplified isn’t just a tool; it’s a comprehensive solution tailored for modern businesses.

  • One-Stop Solution: HR management, time tracking, and project management all in one platform.

  • User-Friendly Interface: Intuitive design for ease of use.

  • Real-Time Reporting: Detailed reports and dashboards for insights.

  • Agile Collaboration: Task Board for real-time updates and team collaboration.

The marketing firm experienced a paradigm shift in their operations. From managing human resources to tracking projects, HRSimplified became their go-to platform. The ease of use, combined with the robust features, ensured that the firm could deliver their projects on time, every time. Moreover, the cost savings from consolidating tools and reducing manual efforts further solidified HRSimplified’s position as an indispensable asset for the firm.

Self Service

Every Employee receives Employee Self Service, allowing them access to all their HR processes


Work Flows

With built in simplified work flows, approvals get done in seconds and no complicated conditions exist


“Having spent many years in the business solutions industry, HRSimplified came as a breath of fresh air to me. A well thought out solution, simple to use and straight to the point, HRSimplified won me over in no time with its functionality, clarity, speed and just getting the basics right. For any small business, HRSimplified gets the HR job done in no time at all allowing the real work to take priority for improved small business performance.”

Ben Parker
Matthew @ MNewnham

Journalist and Author

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